Privacy Policy - How Apex Media Collects and Uses Customer Data

Privacy Policy

Last Updated: January 2025

1. Introduction

At Apex Media, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.

2. Information We Collect

We collect information that you provide directly to us, including:

  • Contact Information: Name, email address, phone number, and business name
  • Business Information: Company details, website requirements, and project specifications
  • Payment Information: Billing address and payment details (processed securely through third-party payment processors)
  • Communication Data: Messages, feedback, and correspondence with our team
  • Technical Data: IP address, browser type, device information, and usage patterns

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Process your transactions and manage your account
  • Communicate with you about services, updates, and promotional offers
  • Respond to your inquiries and provide customer support
  • Develop new features and enhance user experience
  • Ensure security and prevent fraud
  • Comply with legal obligations

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  • Service Providers: With trusted third-party vendors who assist in operating our business (hosting, payment processing, analytics)
  • Legal Requirements: When required by law, court order, or government regulation
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • With Your Consent: When you explicitly authorize us to share your information

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information:

  • Secure Socket Layer (SSL) encryption for data transmission
  • Regular security assessments and updates
  • Restricted access to personal information on a need-to-know basis
  • Secure password policies and authentication procedures

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security of your data.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

  • Remember your preferences and settings
  • Understand how you use our website
  • Improve website functionality and user experience
  • Analyze website traffic and usage patterns

You can control cookies through your browser settings, though disabling cookies may affect website functionality.

7. Your Data Rights

Under applicable data protection laws (including UK GDPR), you have the following rights:

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate or incomplete data
  • Deletion: Request deletion of your personal information
  • Restriction: Request restriction of processing in certain circumstances
  • Portability: Request transfer of your data to another service provider
  • Objection: Object to processing of your personal information
  • Withdrawal: Withdraw consent at any time (where processing is based on consent)

To exercise these rights, please contact us using the details below.

8. Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services to you
  • Comply with legal, accounting, or reporting obligations
  • Resolve disputes and enforce our agreements

When your information is no longer needed, we will securely delete or anonymize it.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: